Every project at Kilos Management is an opportunity to unlock new growth, sharpen strategies and enable confident action. Explore a selection of our work, each illustrating a unique challenge, bespoke research solutions and measurable results.
(01)
Transforming Market Entry for an EdTech Startup: From Strategy to Success in Western Europe
Client:
Fast-growing EdTech startup
Challenge:
The client faced uncertainty about regulatory hurdles, consumer expectations and the competitive environment when expanding into Western Europe.
Our Approach:
.01
Conducted in-depth market feasibility assessment across target regions, including competitive benchmarking and regulatory mapping.
.02
Delivered audience segmentation research to uncover under-addressed user needs and education gaps.
.03
Crafted a tailored go-to-market strategy aligning messaging, channel strategy and local partnerships.
Results:
.01
Secured first-mover advantage in two countries.
.02
Shortened time-to-market by 30% through better resource allocation.
.03
Attracted an anchor partnership with a leading educational network.
“Kilos Management’s research was the launchpad our team needed. Their clear guidance made entry smooth, systematic, and successful.”
(02)
Media Audience Insights: Empowering a Global Broadcaster’s Content Strategy
Client:
International television broadcaster
Challenge:
Outdated audience data hindered strategic programming and advertising sales for digital and traditional broadcast channels.
Our Approach:
.01
Delivered a comprehensive audience analytics study incorporating behavioural data, psychographics and market trends.
.02
Ran comparative analysis against top industry competitors.
.03
Identified key growth segments and suggested content innovation areas aligned with future audience priorities.
Results:
.01
Boosted prime-time viewership by 18% in target demographics within six months.
.02
Enabled reallocation of creative budgets toward high-return audience segments.
.03
Enhanced ad sales by supporting more robust, targeted value propositions.
“The actionable audience insight from Kilos Management revitalised our programming – and delivered results far beyond expectations.”
(03)
Brand Positioning in a Crowded Sector: Uncovering Growth Opportunities for a Health & Wellness Analytics Firm
Client:
Mid-sized health & wellness data analytics provider
Challenge:
Stagnant growth and customer attrition in a saturated analytics marketplace demanded a repositioning and go-forward strategy.
Our Approach:
.01
Performed competitor benchmarking and deep-dive interviews with current and prospective clients.
.02
Mapped whitespace opportunities in product and service offerings using advanced market segmentation.
.03
Developed tailored brand positioning report and evidence-based messaging recommendations.
Results:
.01
Delivered a differentiated positioning strategy that resonated with a new segment of enterprise clients.
.02
Reversed customer attrition, increasing net retention by 14% year-over-year.
.03
Launched new service offerings, resulting in a 22% uptick in inbound B2B leads.
“Kilos Management didn’t just show us the opportunity—they mapped the path to get there. The repositioning energised our entire organisation.”
See What’s Possible for Your Organisation
Ready to tackle your own market challenge or seize new growth opportunities? Discover how Kilos Management can help.
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